Areas ServicedIs the solution to our productivity problem right under our noses?
One of the biggest challenges facing New Zealands economic growth is increasing our productivity. Technology promises so much through faster broadband, virtual offices and advanced mobile phones, but how can it deliver on its promises if we can only make use of a fraction of its capability?
Pam Martin dares to challenge NZ; Is our productivity leaking out through the holes in our computer skills?
Pam has a wealth of experience helping organisations and individuals through IT training. She has a rich seam of stories and anecdotes to support her challenge to NZ. While we may all think that everyone knows how to use a computer especially those under the age of 35, the sad reality is that the majority of our population is self taught. This can result in the people working in your organisation having limiting computer skills, with an extraordinary amount of time being wasted every day trying to solve simple problems.
Common functions such as using a calculator because someone doesnt know how to create a spreadsheet properly, or not saving work to files that are easy to locate, and even adding an attachment and sending it by email are things that many of us take for granted, and yet we would also quietly admit to not knowing a myriad of similar basic things.
It is an issue no one talks about. We survive day to day but are always aware that there must be a better way to work. From small and medium businesses to large corporations this lack of knowledge has huge implications. The hidden weakness in the NZ economy is exposed through the stories in this book. The majority of us just dont know how to make the most of the PC on our desk and it is costing NZ businesses a small fortune in lost productivity.
Research in the UK shows that attaining the International Computer Driving Licence, (ICDL) which is a global benchmark for core computer skills, saved an average of 38 minutes per person, per day. This is an impressive additional 20 days of productivity per person every year. Can you afford not to read this book?
If New Zealand is going to increase productivity to compete with the rest of the world, then first we must address the concerns raised in her new book, Beneath the Knowledge Wave.
Pam also looks at ways to resolve these issues, which affect everyone from retail staff to CEOs, school leavers to senior citizens, including the brilliant idea behind the Kiwi Computer Challenge. This book has already gained the attention of many executives in New Zealand businesses. It offers up some blindingly obvious reasons for why your business could be under-performing and some straightforward ways of how to improve our productivity and our prosperity.
Beneath the Knowledge Wave is now available from www.pammartin.co.nz
If you are interested in taking the challenge and increasing your skills Pam can help you with your training and show you the difference it can make to you, your family and your business. Contact Pam now.
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